Tox Josh is now
Auric b

You might’ve known me as Tox Josh — injector, educator, CEO, and unapologetic industry truth-teller. But that was just the beginning.

I didn’t just rebrand. I legally changed my name.

Because I’ve evolved — and the name I was given no longer fit the person I’ve become.

This isn’t about marketing. It’s about alignment.

I’ve stepped fully into my truth, my mission, and my power.

And while I still bring the same slap-you-awake strategy, soul work, and results-driven guidance…

Tox Josh was the spark. Auric B is the legacy.

This page is your official heads-up:

I’m not who I was — and you shouldn’t be either.